Tasting campaign
The campaign based on distibuting the tasste samples taste samples (224 samples per week) with meals ordered from restaurants, delivered by Wheels company in Ramallah and Al-Bireh.
This campaign aims to introduce customers in the city of Ramallah and Al-Bireh to the products of the association's members, as well as, provide them with information regarding sales point that they can obtain the products from.
This campaign comes as part of the " Ghalleh" project which is implemented by Union Aid Abroad - APHEDA, in partnership with Bethlehem University - Institute for Community Partnership (ICP), ASALA - Palestinian Businesswomen's Association and MA'AN Development Center, supported by the Australian Government within the Australian aid initiative made possible through the Australia Middle East NGO Cooperation Agreement Program - Phase three (AMENCA 3).